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Category Archive for: ‘web strategies’

Is Your Website Static? Get your Website Moving!

BARD Marketing upgraded The Law Offices of Robin Bresky’s website from a static (non-editable by the client only unless you are a website coder) HTML website to a responsive content management system (CMS). Allowing better Social Media integration a more effective blogging system, as well as being more searchable.

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Responsive Website Design Done Right.

BARD Marketing converted The Hollander Law Firm’s website from a proprietary system (you don’t own it and can’t take it with you) to a responsive content management system (CMS) using open source technology. We feel Open Source enables our team to create innovative solutions without being bound by the constraints associated with proprietary technology. BARD’s team of designers, copy writers and …

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Top 10 reasons to call BARD Marketing to develop your law firm website

1. I need my website to reflect my law firm's brand image and not just be a generic website BARD Marketing is a leader in law firm branding and we understand how to brand your website, whether you deal with plaintiff law, business law, defense, etc. We understand that it's not just about how pretty your site is, but also …

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I have a website – so why isn’t my phone ringing?

Quite often, when we talk with law firms, one of the main topics of conversation is their website performance and its success as a source of new cases. Often, the conversation goes something like “I have a website that has good search-engine performance, but I am still not getting as many new cases from the site as I was expecting….can …

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ABA website survey – many firms still missing out

Recently, the ABA reported the findings from their annual Legal Technology Survey. One survey topic was the usage of websites among law firms. The survey identified that 73% of respondent firms have websites, which is consistent with the 2006 survey findings. While it’s not surprising that the respondents from law firms with 50 or more attorneys all had websites, it …

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The fallacy of being listed on the first page of Google

Over the last month, I’ve had several conversations with law firms about their websites and their desires to be listed on the first page of Google for specific search terms. Obviously, this is a desirable goal, and any business, given the option of showing up on the first page for their appropriate searches, would be thrilled. Where I take issue …

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Does Your Website Homepage Get an F? It should.

So, you’ve spent a lot of time, effort and money to get clients, potential clients and referral partners to visit your website. This might be a waste of money and effort. If your law firm website is like most other firm’s sites, 2 of every 3 visitors stay less than 30 seconds and “click out” of your site because they can’t …

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What your web provider doesn’t want you to know

You’ve recently upgraded your website. The site is live and you’re fairly happy with the results. You’re paying a lot more money than you were for your previous web site but its worth it as your new site has better content and a better look than your previous site. It is worth it…isn’t it?  It seems like you might be …

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Anatomy of a bad law firm website

It seems that every week I get into a discussion with an attorney on what makes an effective law firm website, and the biggest problems that we see with law firm websites in general. In the time that we’ve been working with law firms, we’ve seen various things that hinder a website’s success. While problems can range from content to …

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