Archive for July 2007
Law Firm Advertising, the New York Bar Association, and the First Amendment
In an interesting turn of events, Federal Judge Frederick J. Scullin has overturned the New York State Bar Attorney Advertising regulations which took effect on February 1st, 2007. These regulations were regarded as being among the most stringent and limiting of the all the states, and placed strong restrictions on what can and cannot be done…
Read MoreThe Millennial Generation – Who are they and should you care?
The Millennial Generation, Generation Y, Echo Boomers, or the Hip-Hop Generation; call them what you will, but the question is – are you actively targeting them or at least accounting for them in your marketing strategy? And, do you know how to effectively reach them? The Millennial Generation is defined as those born between 1977…
Read MorePersonal Injury Law, Diversification and High Stakes Poker
Over the last six months of speaking and meeting with lawyers and law firms that have successful Personal Injury practices, I have seen an interesting trend. Which is that many of them are diversifying into other areas of law, including Commercial Litigation, Consumer Fraud, and Real Estate Law among others. Mind you, I am talking…
Read MoreBecause you only get 1 chance to make a great first impression
In the last couple of weeks, I was at two separate attorney networking events. At each of these events, I met a few attorneys who were articulate, experienced in their practice areas, and interesting. I met several more attorneys who also may have been articulate, experienced and interesting; however, I’ll never know because we didn’t…
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