Planning for your Marketing in the New Year

Archive for December 2008

To fire or not to fire…

One disturbing trend that we’ve all seen over the last several months is intake as many established, successful law firms has slowed substantially – the phones just aren’t ringing. Obviously, the current environment is incenting firms to do everything possible to be more efficient and save money. Whether due to the economy, tort reform (for PI firms),…

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Planning for your Marketing in the New Year

The 2 Golden Rules of Planning: The Plan is the plan until the plan changes Any Plan beats no plan As we get closer to the end of 2008, it’s time to start thinking about budgeting for your marketing efforts in 2009. In an ideal world, your 2008 marketing plan worked to perfection and creating…

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