Posts Tagged ‘economy’
5 Low Cost Ways to Market Your Law Firm
When the subject of marketing and advertising come up, most law firms instinctively think of TV ads, billboards, newsletters and the like – i.e. marketing tools that while effective, are usually expensive. These expensive techniques have their place, and when done correctly, can offer strong payback for firms that can afford them. However, not everyone…
Read MoreTo fire or not to fire…
One disturbing trend that we’ve all seen over the last several months is intake as many established, successful law firms has slowed substantially – the phones just aren’t ringing. Obviously, the current environment is incenting firms to do everything possible to be more efficient and save money. Whether due to the economy, tort reform (for PI firms),…
Read MorePlanning for your Marketing in the New Year
The 2 Golden Rules of Planning: The Plan is the plan until the plan changes Any Plan beats no plan As we get closer to the end of 2008, it’s time to start thinking about budgeting for your marketing efforts in 2009. In an ideal world, your 2008 marketing plan worked to perfection and creating…
Read MoreControlling Your Own Marketing Destiny
As previously discussed, cash flow is tight for many law firms due to our economy. While true, this doesn’t negate the fact that there is much competition between the 84,000 attorneys in Florida and the over 1 Million attorneys in the United States for new cases and clients, regardless of area of practice or geographic…
Read MoreThe Recession and your Law Practice
Turn on the nightly news and chances are the lead story is the economy, and the endless speculation about whether we are, or are not, in a recession. Obviously, with oil prices continuing to climb, the dollar continuing to weaken, and the housing market not yet hitting bottom, the question of whether we are “technically”…
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