BARD Marketing´s Guide to Social Media for Law Firms and Lawyers

The rapid growth of social media is creating information overload for many Internet users, and instead of ignoring it, attorneys and law firms must embrace these new technologies and learn how they can help develop your business and client relationships. Social media is not a magic bullet, nor will it replace your traditional marketing activities.…

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5 Low Cost Ways to Market Your Law Firm

When the subject of marketing and advertising come up, most law firms instinctively think of TV ads, billboards, newsletters and the like – i.e. marketing tools that while effective, are usually expensive. These expensive techniques have their place, and when done correctly, can offer strong payback for firms that can afford them. However, not everyone…

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State BAR marketing and advertising rules

In writing my first blog for the newly redone BARDMarketing website, I wanted to talk about something that is near and dear to my heart. After thinking long and hard, I decided to talk a bit on how State BAR marketing and advertising rules affect good advertising and marketing. A lot has been said regarding…

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